Max Factor False Lash Effect Mascara - Black
Description
Max Factor False Lash Effect Mascara - Black
Achieve the ultimate high-impact, dramatic lash look without the fuss of falsies with the iconic Max Factor False Lash Effect Mascara. Engineered specifically to double your lash volume from root to tip, this award-winning formula wraps every single lash in rich, intense black pigment for a wide-awake, glamorous gaze.
The formulation is built around high-grade master accords, featuring Max Factor's patented Liquid Lash™ formula designed to resist smudging, flaking, and clumping. Enhanced with a massive, specially engineered elastomer brush, it coats and separates every hair effortlessly, delivering maximum thickness and definition in a single sweep.
Target Performance and Makeup Benefits
| Attribute Area | Olfactory and Structural Performance |
| Makeup Focus | Extreme volume, length, separation, definition, and jet-black color intensity. |
| Texture & Delivery | Smooth, buildable liquid formula that glides on evenly without weighing lashes down or causing stiffness. |
| Performance Level | Long-wearing formula designed to stay smudge-proof and flake-proof all day and night. |
| Occasion Versatility | Perfect for everyday glam, professional settings, and dramatic evening makeup looks. |
Technical Product Specifications
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Brand: Max Factor
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Product Type: Volumizing Mascara
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Shade: Black / Rich Black
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Volume: 13.1ml (0.44 Fl. Oz.)
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Safety Profile: Ophthalmologically tested, suitable for sensitive eyes and contact lens wearers
High-Performance Key Features
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Massive Liquid Lash™ Brush: Features twice as many bristles as standard brushes to coat every lash individually and maximize volume.
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Intense Black Pigment: Delivers a deep, saturated color payoff that instantly defines and opens up the eyes.
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Smudge-Resistant Formula: Keeps your eye makeup pristine throughout the day without raccoon eyes or flaking.
Application and Usage Directions
To maximize the volume and longevity of your mascara, follow these application techniques:
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Base Application: Place the brush at the base of your lashes and wiggle it from side to side to build root volume.
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Comb Through: Sweep the brush upward through the length of the lashes toward the tips to separate and lengthen.
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Build Intensity: Apply a second or third coat while the lashes are still slightly damp for an even more dramatic, false-lash effect.
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Lower Lashes: Lightly graze the tip of the brush across your lower lashes for a balanced, wide-eyed look.
Frequently Asked Questions
Does Max Factor False Lash Effect Mascara clump or flake?
No. The combination of the smooth Liquid Lash™ formula and the precision elastomer brush ensures clean separation, zero clumping, and flake-free wear.
Is this mascara safe for sensitive eyes?
Yes. It is ophthalmologically tested and formulated to be gentle, making it suitable for sensitive eyes and those who wear contact lenses.
How do I remove this mascara at the end of the day?
It can be easily and cleanly removed using your favorite makeup remover, cleansing oil, or micellar water.
Is the Max Factor False Lash Effect Mascara sold on Livish guaranteed to be authentic?
Yes. At Livish Kuwait, we source our beauty inventory directly through authorized distribution networks. Every tube is 100% genuine, original, and quality-assured.
Results may vary from person to person. Please use the product according to the instructions and warnings provided on the packaging. Product information and images are provided for reference and may be updated by the manufacturer. Please refer to the product packaging for the most current information before use.